Goldsign Jeans Spring/Summer 2012 Lookbook

Are you keen on making jeans your main style staple but fear you'll quickly run out of interesting outfit ideas? Fear not, denim lover, as the Goldsign Jeans spring 2012 lookbook is filled with exciting style choices to explore during the upcoming months.


Nothing says casual more than a cute pair of jeans matched with a simple top and a fabulous pair of shoes. As simple as the formula might seem, finding ways to keep such a seemingly basic look interesting requires a high degree of versatility and creativity. For simple yet alluring style lovers and for those who see denim as a timeless yet always interesting fashion staple, the Goldsign Jeans spring summer 2012 lookbook is sure to prove a much desired inspiration source.

Taking quite a few style elements from the '80s, the brand reinvents simplicity and gives plain outfits a spin by bringing a healthy mix of eye-popping hues and more suble, toned down color palettes and creating youthful, fun outfits that can be easily replicated in real life. Dark wash rolled jeans, flared jeans or bright, colorful ones are all excellent alternatives for a chic, fuss free look. Creative combinations and just the right focus on details and accessories, take low maintenance outfits to new style levels.

Simple tank-top/ short sleeve and jeans combos become focal points instantly due to the contrasting tones used as well as to the discreet yet high impact accessories. Simple layered necklaces, suede pumps or coral wedges complete the outfit perfectly without making it too complex. Such discreet yet powerful tonal variations can be used even by those who shy away from bold hues to avoid stepping too far out of their style comfort zone.

Looking to experiment with the bold color trend? Try intense purple tones, bright yellow, hot green or coral tones for a chic, classy look. Pair a basic outfit with a matching fuss-free hairstyle and a classy, well defined makeup style and you won't have to worry about any possible faux pas or looking too plain. Stand out this season without overspending by creatively exploring practical mixing and matching alternatives.

News Source:becomegorgeous.com
Photo courtesy of Gold Sign Jeans

Nothing wrong with western influence: Sonam Kapoor

While the Indian youth faces criticism for aping the west, young actress Sonam Kapoor says she finds nothing wrong with it as good values are "universal".

"Values are usually universal...good values are universal. The west in not a devil coming to change our minds about certain things. Yes, we have amazing values in India which we should be very proud of. But I think it's fine to get influenced by the world because the world is getting smaller in a lot of ways," the 26-year-old actress said here at a youth fest.

Sonam, considered to be a style icon for the youths, feels India has a great future because of the young population in the country.

"India is predominantly a youthful nation. When you are younger, you are more idealistic and you want to strive for a better future for ourselves. I think we have an amazing future because we are such a young nation," she said..

Sonam's last release was "Players". She is currently working on Rakeysh Omprakash Mehra's "Bhaag Milkha Bhaag", in which she will be seen with Farhan Akhtar.

News Source: http://www.businessofcinema.com

Classy @ Hilton

Escada Spring Summer 2012 Ad Campaign

Take advantage of the amazing power of classy attire options to create a seductive elegant look that will make you become a fashion icon without tons of effort by taking a closer look at the Escada spring/summer 2012 campaign.

Structured, perfectly fitting pieces might be the main style highlights of the new season, yet indulging in elegant, loose fitting attire options can be surprisingly refreshing and liberating if done correctly. If elegant classy yet seemingly undemanding fashion alternatives are go to styles for the new season, you'll be head over heels with the new spring 2012 Escada ad campaign which focuses on these exact principles.

Classy and sultry are not necessarily two notions that have to be mutually exclusive and the lust-worthy attire options that stand right at the border of refined and classy and casual and seductive are a wonderful illustration of this fashion mantra. Well defined structure with a twist can make even the most conservative attire choices smoking hot and Iselin Steiro sure helps to get this important point across within seconds.

Colorful jumpsuits, flowy dresses, body sculpting suits, masculine blouses and a confident attitude are all the ingredients needed for a head turning look this season according to the brand. No need to stress over creating elaborate structures or go overboard by selecting flashy accessories in order to stand out. In fact, choosing adaptable, functional accessories is best if you are keen on keeping things practical and simple.

Adding a mysterious allure to your look couldn't be simpler with the help of the season's most representative accessory, sunglasses, which paired with a purposely messy vibe given by a fabulous hairstyle will automatically ensure the 'wow' factor. With accessories like flat sandals, thin belts and simple long necklaces, the irresistible touch is intensely magnified. Create your best looks with simple style rules by taking inspiration from the alluring outfits displayed.

News Source: becomegorgeous.com
Photo courtesy of Escada

Sonam Kapoor gets a Personal invite from Jean Paul Gaultier

Sonam Kapoor has just scored another fashion triumph - a personal invite has landed for her from top-notch French designer Jean Paul Gaultier - for his show on January 25.

Sonam made her impressive style debut at the Cannes International Film Festival last year in a Gaultier gown.

More recently Sonam was seen in a drop-shoulder corset gown by Gaultier at the Dubai premiere of her action flick Players.

The actress tweeted in the morning: "Packing for Paris."

According to reports, she has also been invited for an exclusive dinner with Lebanese designer Elie Saab and for his show.

Sonam is being dubbed as a fashion icon for the youth but the Players actress feels the tag comes with a lot of responsibilities.

"It's only been four years since I have been in the industry, and if in such a short time someone calls you iconic, it is scary and overwhelming," the 26-year-old actress said.

Sonam is currently busy shooting for Rakeysh Omprakash Mehra's Bhaag Milkha Bhaag and Rajkumar Santoshi's untitled film.

Read more at: http://movies.ndtv.com/movie_story.aspx?ID=ENTEN20120192957&keyword=bollywood&subcatg=MOVIESINDIA&nid=169661&cp

Prachi Badve A Twelve-year-old has designs on Kareena

If four-year-olds can turn catwalk queens, then who says a pre-teen can’t design an entire clothing line? Twelve-year-old Prachi Badve, who first raised eyebrows by participating at the Pune Fashion Week at the age of nine, made her Mumbai debut at the recently-concluded India Kids Fashion Week.

“Teachers would complain that her grades were dropping because her notebooks were filled with sketches of dresses,” mom Pooja recalls.

The family finances Prachi’s collections, shelling out huge participation fees for the various fashion weeks. “We were worried about spending that kind of money on such a young child, but I reasoned that if she wanted to be a doctor, we would have invested about Rs 50 lakh in her education anyway,” says Pooja.

And if you thought that she was all talent, no technique, Prachi has already completed a diploma course in fashion designing at the Vidyanchal Institute in her native Pune. “After my first fashion week, there were lots of offers to study at various institutes. The schedule here matched my school timings, so I chose this,” she explains.

But the pre-teen, who wants to be the “most established designer in the world and dress Kareena Kapoor and Shah Rukh Khan one day”, snaps at any question of her parents’ involvement. “I don’t know why people keep asking whether my parents are forcing me to do this, or if my mother designs the clothes and I take credit. No one in my family is involved in fashion,” she protests.

Her mother adds, “All 65 garments that she’s designed so far are lying in my house. I don’t want people to think I’m using my daughter to set up a business. I’m just helping build her brand. Once she’s old enough, she can turn professional.”

newa source: .hindustantimes.com

Coco Rocha for Longchamp Spring 2012 Campaign

Coco Rocha stars in the new Longchamp spring 2012 campaign alongside model Liisa Winkler and professional dancer Alexia Level. Fresh, funny and dynamic, the French house's campaign is the perfect expression of the Longchamp spirit.

The latest Longchamp spring 2012 campaign, starring Canadian models Coco Rocha and Liisa Winkler, is energetic, fun and fresh. "We really wanted to show this woman very active in the city, very dynamic," said Sophie Delafontaine, the house's creative director. Captured by Dane Shitagi in Manhattan and Dumbo, the campaign follows the girls while running and dancing in the streets. Both models have dance backgrounds and are joined in the Longchamp campaign by professional dancer Alexia Level. The choreography was made by Blanca Li who said that they tried to make a fresh and original movie.
Coco Rocha wrote on her blog that, "I had so much fun with this dog, and yes, he was literally pulling me in every direction – that’s not acting!"

Indeed, the new Longchamp campaign is extremely refreshing and cheerful. The Longchamp woman becomes playful and is not afraid to take chances chasing after dogs and hopping over police barricades. "The Longchamp woman is free, independent and plays with fashion. An active woman, full of energy, contemporary. Cosmopolitan, she looks for enjoyment while remaining chic, elegant and fashionable," Sophie Delafontaine said.

The brand's spring 2012 handbag collection features numerous designs from casual and functional to a timeless, glamorous and elegant style. Longchamp brings lots of stylish goodies such as a new interpretation of a modern Amazon, a contemporary embodiment of the legendary warriors, in an exquisite line of saddlery-inspired bull-calf leather accessories, but also the famous Légende bags inspired by former doctor’s bags with their structured form, which is the collection’s signature. The brand also adopts an exotic theme with a discreet graphic design for an incredibly on-trend result.

The legendary house branched out from its handbag mainstays and ventured into ready-to-wear, footwear and other accessories. "The Longchamp brand is expanding on an international scale, needing to cope with this continuous movement as it always did with its collections, collaborations and more recently with its ready-to-wear line. The choice of the 'creative movement' concept perfectly answers to Longchamp's identity," said Marie-Sabine Leclercq, head of global communications at Longchamp.

News Source: becomegorgeous.com
 Photos courtesy of Longchamp